C
H A P T E R 1
Introduction
WHAT IS KM?
There are numerous definitions of KM, quite literally scores of
them. Indeed, Professor Michael Sutton [2008] of the Gore School of
Business at Westminster College reported at the ICK (International Conference
on Knowledge Management) meeting in 2008 that he had assembled a library of
more than 100 of them. Three classic definitions of KM ones are presented here.
At the very beginning of the KM movement, Davenport,T. (1994) offered the following:
“knowledge
management is the process of capturing, distributing, and effectively using knowledge”
This definition has the virtue of being simple, stark, and to the point. A few
years later, the Gartner Group created the second definition of KM, which is
perhaps the most frequently cited one (Duhon, 1998):
A discipline
that promotes an integrated approach to identifying, capturing, evaluating, retrieving,
and sharing all of an enterprise’s information assets. These assets may include
databases, documents, policies, procedures, and previously uncaptured expertise
and experience in individual workers. This definition is a bit more specific
and informative, and it is illuminating because it makes explicit not just
conventional information and knowledge units, but also “tacit knowledge,” or
implicit knowledge, that which is known, but not captured in any formal or
explicit fashion.
Knowledge
objects can enable the open interchange of useful knowledge that has been
codified, but there are many other forms of knowledge interaction that take
place in low tech environments or merely among individuals working together.
Upon being asked at a cocktail party to define Knowledge
Management, one may offer an apt definition, comprised of primarily 3 distinct
parts:
1) Classic
Library and Information Science and Information Retrieval.
2) ICT,
Information and Communication Technology.
3)
HR,HumanRelations,changing the culture of the organization to facilitate
knowledge sharing
and use.
The adoption of a new term to replace “knowledge management” is
no more likely than it was for “word processing.” One of the more recent
substitutions for the term ‘Knowledge Management’ is ‘knowledge flow
management,’ preferred and used by Leistner, F. [2010] in his
book Mastering Organizational Knowledge Flow. Leistner, Chief
Knowledge Officer in SAS’ Global Professional Services’ division, has a background
in computing and experience with IBM’s KM Institute. He is deeply conversant with
the social issues inherent in knowledge sharing and the way knowledge is
developed.
“THE STAGES
OF KM DEVELOPMENT”:
In observing the development ofKMas practiced, described, and
discussed at professional meetings, conferences, and trade shows, one can
observe three clear stages.
Ø STAGE ONE
The initial stage of KM was driven primarily by information
technology, or IT. Organizations, particularly the large international consulting
organizations, realized that their stock in trade was information and
knowledge.
Ø STAGETWO
The second stage of KM can be described simply as adding the
recognition of the importance of the human and cultural dimensions.The second
stage might be described as the, ’if you build it they will come’ is a fallacy
stage. In other words, the recognition that building KM systems alone is not sufficient
and can easily lead to quick and embarrassing failure if human factors are not
sufficiently taken into account. As this recognition unfolded, two major themes
from the business literature were brought into the KM fold.
Ø STAGETHREE
The third stage was the awareness of the importance of content,
and, in particular, an awareness of the
importance
of the retrievability and, therefore, of the importance of the arrangement,
description, and structure of that content. Since a good alternate description
for the second stage of KM is the “it’s no good if they don’t use it” stage,
then in that vein, perhaps the best description for the new third stage is the “it’s
no good if they can’t find it” stage, or perhaps “it’s no good if they try to
use it, but can’t find it.” Another bellwether is that TFPL (a major U.K.
information and knowledge management consultancy), in their report of the
October 2001 CKO (Chief Knowledge Officer) Summit that they hosted, reported
that for the first time taxonomies emerged as a topic, and it emerged full
blown as a major topic. The hallmark phrases emerging for the third stage are content
management (or enterprise content management) and taxonomies.
SUPPLEMENTARYWAYS OF LOOKING ATKM
1.4.1 THE IBMTWOBYTWOMATRIX
A MAP OFTHEDOMAIN OFKNOWLEDGEMANAGEMENT
KM may also be displayed and to a degree defined graphically
through mapping. The following presents an expanded form of a graphic used by
IBM in their KM consultancy to explain the value and purpose of KM.
The principles and practices of KM have developed in a very
conducive environment, given that in this post-industrial information age, an
increasingly larger proportion of the population consists of information
workers. The role of the researcher, considered the quintessential information worker,
has been studied in depth with a focus on identifying environmental aspects
that lead to successful research [Allen,T., 1977, Goldhar et
al.,
1976, Koenig,M., 1990, 1992a, 2005, Mondschein,
L.,
1990, Orpen, C., 1985]. It is a
logical development then to attempt to apply those successful environmental
aspects to knowledge workers at large.The embarrassing fact, embarrassing at
least to those who conducted research on the research environment, is that
there is little evidence that this body of knowledge had any direct impact on
the development of KM, a classic example of the silo phenomenon.KMappears to
have developed in the business community quite independently of any knowledge
of the body of research literature about research effectiveness. Nevertheless,
this definition ofKMas the extension of the successfulR&Denvironment may
ultimately prove to be the most straightforward and the most illuminating. An
aside is that “Silo,” as in a container/building with no windows, is used
frequently in the KM literature to refer to bits of an organization that do not
interact with the rest of the organization.
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